Trust Drives Sales - Why Trust Is the Currency of Modern Business

Ep.85 - Trust is the foundation of every successful business. In this episode, Hannah Eisenberg breaks down a proven framework for building trust that drives sales, loyalty, and long-term success. Discover why trust should be an active strategy, not just a byproduct of good marketing, and how transparency, alignment, and disruption can set your business apart. Hannah shares real examples, including how one company completely reshaped its industry by embracing trust at its core.

🎙️ Highlights Include:

• Trust isn’t automatic it must be built intentionally. 
• Three accelerators that build trust fast: Transparency, being unapologetically aligned with customer needs, and disrupting outdated industry norms.
• When trust is high, price is not as important.
• AI and Inbound Marketing are shifting, so trust is more important than ever. 
• “Will this build trust?” If the answer is yes, it’s the right move. If not, it’s a waste of time.

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Check out the full article here 👉 https://www.impactplus.com/blog/trust-drives-sales-why-trust-is-the-currency-of-modern-business