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Earn Trust & Win More Customers In The Age Of AI. We believe that the future of marketing is buyer education. When you obsess about your customers’ needs, you can start producing the content they’re hungry for. This is how to build trust and close deals in the digital age. This is the pathway to Endless Customers. An IMPACT podcast.
Episodes

Wednesday Sep 25, 2024
Stop Avoiding AI! Here's How It Can Enhance Your Business
Wednesday Sep 25, 2024
Wednesday Sep 25, 2024
Ep. 66 - Curious how AI can help your business grow faster? In this episode, Alex Winter chats with Chris Duprey, Principal Coach at IMPACT, about how AI is transforming companies. They break down real-world examples of AI in action, tackle common fears, and show how even small changes can make a big impact.
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Check out the full article here 👉 https://www.impactplus.com/blog/stop-avoiding-ai-heres-how-it-can-enhance-your-business
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Monday Sep 23, 2024
Monday Sep 23, 2024
Ep.65 - Are you curious about the biggest updates unveiled at INBOUND? Jess Palmeri unpacks all the exciting new features and updates from HubSpot’s Fall Spotlight. Discover HubSpot’s new AI tool “Breeze,” enhanced lead scoring, two-way SMS, and other game-changing features that make marketing, sales, and customer support smarter and simpler.
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Check out the full article here 👉 https://www.impactplus.com/blog/how-to-simplify-your-transition-to-ai-hubspots-ai-tools-for-marketing-sales
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Wednesday Sep 18, 2024
From Zero to $17 Million! How Social Media Strategy Drives Revenue and Business Growth
Wednesday Sep 18, 2024
Wednesday Sep 18, 2024
Ep. 64 - Curious how social media can actually make a difference for your business? In this episode, we chat with Robyn Nissim, a social media expert who drove Alo Yoga’s organic social revenue to $17 million per month. Robyn shares her strategies for getting leadership buy-in, crafting engaging content, and using social media as a powerful revenue-driving tool.
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Check out the full article here 👉 https://www.impactplus.com/blog/from-zero-to-17-million-how-social-media-drives-revenue-and-business-growth
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Monday Sep 16, 2024
Monday Sep 16, 2024
Ep.63 - Struggling to get your sales team to adopt new sales initiatives? In this episode, Alex Winter and Chris Duprey reveal how leaders can overcome resistance, use content effectively, and get teams on board with one-to-one videos. This episode is for business leaders seeking better team buy-in and faster deal closures through Assignment Selling!
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Check out the full article here 👉 https://www.impactplus.com/blog/how-to-get-better-quality-leads-assignment-selling
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Wednesday Sep 11, 2024
Facing Growth Challenges? Here's The First Step You're Missing
Wednesday Sep 11, 2024
Wednesday Sep 11, 2024
Ep. 62 - Are you struggling to align your team on key business initiatives? In this episode, Alex Winter and Chris Duprey discuss how alignment days can transform your organization, improve efficiency, and create lasting growth. Learn how to get everyone on board and keep momentum going with accountability and strategic planning.
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Check out the full article here 👉 https://www.impactplus.com/blog/facing-business-growth-challenges-heres-the-first-step-you-might-be-missing
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Monday Sep 09, 2024
Monday Sep 09, 2024
Ep. 61 - Do you have a home services business and experience an “off-season,” with weather, buyer habits, or anything else? Marcus Sheridan talks through what businesses can do to combat this time of lower revenue, and continue driving endless customers and building trust with buyers.
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Check out the full article here 👉 https://www.impactplus.com/blog/how-to-navigate-the-off-season-and-drive-consistent-growth
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Thursday Sep 05, 2024
SEO Wake Up Call | Are You Ready For The New Era Of Search?
Thursday Sep 05, 2024
Thursday Sep 05, 2024
Ep.60 - Wondering why your business isn’t getting the online attention it deserves? Mary Brown, IMPACT’s Lead Web Strategist dives into the SEO landscape and what you need to know to get more visibility online. Whether you’re considering hiring an agency or tackling search engine optimization in-house, you’ll learn the key strategies to help your business stand out.
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Check out the full article here 👉 https://www.impactplus.com/blog/search-engine-optimization-how-to-stay-on-top-in-the-age-of-ai
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne

Tuesday Sep 03, 2024
Struggling With Paid Ads? Here's Why Your Strategy Isn't Working
Tuesday Sep 03, 2024
Tuesday Sep 03, 2024
Ep.59 - Is your paid advertising falling flat? Discover why shouting into the void isn’t working and learn how to shift your mindset for success. Join us as we explain the fundamentals of paid ads with expert Tanner Holman, exploring customer-centric strategies, platform selection, and measuring what truly matters. Stop wasting money and start building relationships that drive results!
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Check out the full article here 👉 https://www.impactplus.com/blog/struggling-with-paid-ads-heres-why-your-strategy-isnt-working
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IMPACT LIVE HARTFORD: https://bit.ly/3Y4G3Ne